contentgrrl

I am conTENT. My work is CONtent.

the secret behind lorem ipsum dummy content

Posted by contentgrrl on February 6, 2008


For the latin text that supposedly served as the source of the “lorem ipsum” dummy placeholder content, see lipsum.com.

According to this site, it’s from The Extremes of Good and Evil by Cicero in 45 BC:

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt. Neque porro quisquam est, qui dolorem ipsum quia dolor sit amet, consectetur, adipisci velit, sed quia non numquam eius modi tempora incidunt ut labore et dolore magnam aliquam quaerat voluptatem. Ut enim ad minima veniam, quis nostrum exercitationem ullam corporis suscipit laboriosam, nisi ut aliquid ex ea commodi consequatur? Quis autem vel eum iure reprehenderit qui in ea voluptate velit esse quam nihil molestiae consequatur, vel illum qui dolorem eum fugiat quo voluptas nulla pariatur?

There’s even an English translation:

But I must explain to you how all this mistaken idea of denouncing pleasure and praising pain was born and I will give you a complete account of the system, and expound the actual teachings of the great explorer of the truth, the master-builder of human happiness. No one rejects, dislikes, or avoids pleasure itself, because it is pleasure, but because those who do not know how to pursue pleasure rationally encounter consequences that are extremely painful. Nor again is there anyone who loves or pursues or desires to obtain pain of itself, because it is pain, but because occasionally circumstances occur in which toil and pain can procure him some great pleasure. To take a trivial example, which of us ever undertakes laborious physical exercise, except to obtain some advantage from it? But who has any right to find fault with a man who chooses to enjoy a pleasure that has no annoying consequences, or one who avoids a pain that produces no resultant pleasure?

The site also has an application that generates so many paragraphs of the stuff from the source. You can use these generated paragraphs in your template layout designs to test styles and image placements, without  distracting your reviewers with the actual content. At least until they approve the design and the real content can take its place.

Advertisements

3 Responses to “the secret behind lorem ipsum dummy content”

  1. I’ll take your word for it – the translation that is!

    What a super idea for testing layouts quickly on a web site. DUH! Never thought of that.

    I have heaps of old Latin books about what Ceasar did to and in Gaul. After this I will slide them under the scanner and whammo …there they go, poured into Front Page templates.

    “…quasi architecto beatae vitae dicta sunt explicabo.” Phew! I would love to be so revered. Thank you and Good Night!

    Pro Tanto Quid Retribuemus.

  2. contentgrrl said

    Hmmm… Something around building life and speaking in explanation?

    Ha ha! I never took Latin. Most people don’t. It’s a great reason to use an obscure passage to fill space. Thanks for commenting!

  3. chiya said

    Haha if i’m trying to see what things look like I usually just put “Blah blah blah-de blah.” over and over.

    This sounds far more interesting. I never learned about the greeks and their philosphies and stuff, but i do believe this has something to do with stoics?

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

 
%d bloggers like this: